Want to know how to get more money from your prospects and customers? Make it easy for them to pay you! Accept credit cards.
This may sound silly, but I see it played out all the time. It happened just this weekend when my wife and I took our kids to the apple orchard. They require cash or check payment only even in their retail store. The bottom line is they are losing money.
A lot of people start whining about credit card fees and collecting money. You really have to look at it from the customer’s perspective and if you can’t , man you are missing out big time.
People spend 12-18% more when using plastic so the cards actually make you money. Read here for more: https://www.nerdwallet.com/
Sounds simple right? Accept cards. Advertise you accept cards with the logos anywhere there is a price mentioned. Allow payments on your website. Don’t hold up the process of people paying you.
P.S. Taking credit cards can sometimes double your bottom line by increasing sales. Want to take it a step further? Accept payment plans.